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	<title>General Management &#8211; Global Knowledge Alliance</title>
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		<title>Service Thinking</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/service-thinking-course/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Mon, 06 Jul 2020 04:08:55 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2323</guid>

					<description><![CDATA[Service Thinking Course]]></description>
										<content:encoded><![CDATA[<p><div class="fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling"  style='background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:70px;padding-right:0px;padding-bottom:30px;padding-left:0px;border-top-width:0px;border-bottom-width:0px;border-color:#e7e4e2;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div  class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-0 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1"  style='margin-top:2%;margin-bottom:10px;'><div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"   data-bg-url=""><div class="fusion-tabs fusion-tabs-1 clean vertical-tabs icon-position-left"><style type="text/css">#wrapper .fusion-tabs.fusion-tabs-1.clean .nav-tabs li a.tab-link{border-color:#ede8e8;}.fusion-tabs.fusion-tabs-1 .nav-tabs li a.tab-link{background-color:#faf9f8;}.fusion-tabs.fusion-tabs-1 .nav-tabs li.active a.tab-link,.fusion-tabs.fusion-tabs-1 .nav-tabs li.active a.tab-link:hover,.fusion-tabs.fusion-tabs-1 .nav-tabs li.active a.tab-link:focus{background-color:#ffffff;}.fusion-tabs.fusion-tabs-1 .nav-tabs li a:hover{background-color:#ffffff;border-top-color:#ffffff;}.fusion-tabs.fusion-tabs-1 .tab-pane{background-color:#ffffff;}.fusion-tabs.fusion-tabs-1 .nav,.fusion-tabs.fusion-tabs-1 .nav-tabs,.fusion-tabs.fusion-tabs-1 .tab-content .tab-pane{border-color:#ede8e8;}</style><div class="nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="fusion-tab-overview" href="#tab-da68da593d111be86bb"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li><li><a class="tab-link" data-toggle="tab" id="fusion-tab-coursedetails" href="#tab-c28e85b94c3103e85c8"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-content"><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-overview" href="#tab-da68da593d111be86bb"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix in active" id="tab-da68da593d111be86bb">
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<h2 style="text-align: center;"><b>Service Thinking Course</b></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-033</span></h4>
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<div id="1153223997" class="u_1153223997 dmNewParagraph" data-element-type="paragraph" data-dmtmpl="true" data-uialign="center" data-editor-state="closed">
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<div id="1877607170" class="u_1877607170 dmNewParagraph" data-element-type="paragraph" data-editor-state="closed" data-dmtmpl="true" data-uialign="left"><span class="font-size-24 lh-1" style="color: #000000;">The trend towards services is increasing in virtually all countries. We all live in a service economy and a digital economy that are driving entirely new platforms for the delivery of new services, and disrupting more traditional forms. The next wave of innovation is arriving: cognitive computing (often referred to as robotics process automation), the application of artificial intelligence in machines that can learn and emote, and will augment human capabilities in ways we have not yet imagined, yet will soon experience.</span></div>
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<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-1 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-1 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
</div><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-coursedetails" href="#tab-c28e85b94c3103e85c8"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix" id="tab-c28e85b94c3103e85c8">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>Service Thinking Course</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-033</span></h4>
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<div id="1153223997" class="u_1153223997 dmNewParagraph" data-element-type="paragraph" data-dmtmpl="true" data-uialign="center" data-editor-state="closed">
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<div id="1877607170" class="u_1877607170 dmNewParagraph" data-element-type="paragraph" data-editor-state="closed" data-dmtmpl="true" data-uialign="left"><span class="font-size-26 lh-1" style="color: #000000;">This face-to-face course focuses on how organizations can transition to be more service-centric rather than product or IT centric. Participants will learn how to help their organization define, select, and adopt new service offerings through a strategic framework that will enable them to discover innovative opportunities.</span></div>
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<div><span style="color: #000000;"><span class="lh-1 font-size-36"><span class="lh-1">The course objectives include:</span></span></span></div>
<div>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">understand and apply Service Thinking concepts and language</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">understand the role of the co-creating the customer experience in Service Thinking</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">understand techniques for service improvement</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">be able to take your organizations problems/opportunities and develop new ideas and solutions that you can apply</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">recognize the importance of integrating the emerging technologies supporting these initiatives<br />
</span></span></li>
</ul>
</div>
<div align="justify"><span class="lh-1 font-size-26" style="color: #000000;"><span class="lh-1">Service Thinking is the set of principles, methods, and tools for the application of science, management, and engineering principles to services &#8211; tasks that the organization performs for others. Service Thinking guides the transition of the organization that occurs when the business focus is on the customer’s experience. Service Thinking addresses questions such as how to:</span></span></div>
<div></div>
<div>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">develop and improve co-creation with customers and become “an intelligent listener”</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">recognize design gaps in the service systems of the industry that can provide innovative opportunities</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">leverage the core competencies of the organization for services transformation</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">build a service offering that integrates specialists who can improve the end-to-end customer experience for efficient excellence</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">use application platform integration to create a Global Mobile and Social System that can exponentially grow the business at reduced costs</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">balance scarce resources for running, transforming and innovating your business as a standard operational procedure for continuous improvement</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">develop metrics that can validate the customer and employee experience to better gauge the effectiveness of the initiatives than simple transactional measures</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">improve your career prospects through developing competence in Service Thinking</span></span></li>
</ul>
</div>
<div></div>
<div>
<div><span style="color: #000000;"><span class="lh-1 font-size-30"><span class="lh-1">Candidates should also consider courses from the following GIIM Certificates:</span></span></span></div>
</div>
<div>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">Deploying Data Technologies</span></span></li>
</ul>
</div>
<div>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">Managing Data as an Asset</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">Business Process Management</span></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">Social/Mobile Computing</span></span></li>
</ul>
</div>
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<div id="1668507444" class="u_1668507444 dmNewParagraph" data-element-type="paragraph" data-dmtmpl="true" data-editor-state="closed">
<div align="justify"><span class="font-size-26 lh-1" style="color: #000000;">Upon successful completion of this course, participants will receive certificates of completion for Service Thinking issued by GIIM and ICCP, a professional association co-founded by IBM, Cisco, HP and several Universities. For more information click on the ICCP icon above.</span></div>
<div align="justify"></div>
</div>
</div>
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		<title>Business Leadership</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/mastering-business-leadership/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Mon, 06 Jul 2020 04:01:05 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2320</guid>

					<description><![CDATA[Business Leadership]]></description>
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<h2 style="text-align: center;"><span style="color: #000000;"><b>Mastering Business Leadership </b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-032</span></h4>
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<div>
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<div id="1877607170" class="u_1877607170 dmNewParagraph" data-element-type="paragraph" data-editor-state="closed" data-dmtmpl="true" data-uialign="left"><span class="font-size-22 lh-1" style="color: #000000;"><span class="lh-1">A live/synchronous online teaching and coaching experience. This program is intended for executives who are interested in progressing beyond the traditional leadership approaches for moving their organization innovatively forward as they prepare for the dynamic business and technical environment that we are all facing. Candidates, while already experiencing success, typically have an urgent desire for even better business and personal results. The MBL approach was designed to meet these objectives through the development of candidates’ leadership and emotional intelligence capabilities.</span></span></div>
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</div>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-3 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-3 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
</div><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-coursedetails" href="#tab-87c9c37a69eac7e7e0b"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix" id="tab-87c9c37a69eac7e7e0b">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>Mastering Business Leadership </b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-032</span></h4>
</div>
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<div id="1877607170" class="u_1877607170 dmNewParagraph" data-element-type="paragraph" data-editor-state="closed" data-dmtmpl="true" data-uialign="left"><span class="lh-1 font-size-20" style="color: #000000;"><b>Program &amp; Features:<br />
</b>&#8211; Twenty 1 hour weekly teaching &amp; coaching sessions<br />
&#8211; Live 24/7 coaching support<br />
&#8211; Materials &amp; assignments provided<br />
&#8211; Ongoing action-results tracking &amp; discussion</span></div>
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<div class="u_1877607170 dmNewParagraph" data-element-type="paragraph" data-editor-state="closed" data-dmtmpl="true" data-uialign="left"><span style="color: #000000;"><b>Goes Beyond Traditional Leadership Programs: </b></span></div>
</div>
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<div><span style="color: #000000;"><span class="lh-1 font-size-20">In addition to lectures and the one-on-one coaching sessions  &amp;  </span><span class="lh-1 font-size-20">support, the emphasis on emotional intelligence is fundamental.</span></span></div>
</div>
</div>
</div>
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<p><span class="lh-1 font-size-20" style="color: #000000;"><b>Emotional intelligence</b> refers to the ability to accurately recognize and manage ones feelings, sentiments, reactions, and passions. The focus is on:</span></p>
<div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; The awareness of our emotions</span><span class="font-size-20 lh-1"><br />
</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; To positively direct our behavior</span><span class="font-size-20 lh-1"><br />
</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; To pick up on the emotions of others and understand how best to respond</span><span class="font-size-20 lh-1"><br />
</span></span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">&#8211; To use our emotions and the others’ emotions to effectively manage interactions</span></div>
</div>
</div>
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<p><span style="color: #000000;"><b><span class="font-size-20 lh-1">Lecture topics include:</span></b></span></p>
<div><span style="color: #000000;"><span class="font-size-20 lh-1"><b>       </b> &#8211; <span class="lh-1">Career building activities</span> </span><span class="font-size-20 lh-1"><br />
</span></span></div>
<div><span style="color: #000000;"><span class="font-size-20 lh-1">        &#8211; Communication and relationships</span> <span class="font-size-20 lh-1"><br />
</span></span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">        &#8211; Confidence<br />
&#8211; Confronting inner dialog<br />
&#8211; Difficult conversations<br />
&#8211; Facing obstacles<br />
&#8211; Emotional intelligence<br />
</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">        &#8211; Goal setting<br />
&#8211; Leadership skill building<br />
&#8211; Prioritizing<br />
&#8211; Realizing concrete results<br />
&#8211; Retention in the sciences</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">        &#8211; Risk taking<br />
</span></div>
<div><span style="color: #000000;"><span class="font-size-20 lh-1">        &#8211; Taking action</span><b><br />
</b></span></div>
</div>
</div>
</div>
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<p><span class="lh-1 font-size-20" style="color: #000000;"><b>Candidate Benefits:</b></span></p>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; Executive Brand Development &amp; Career Advancemen</span><span class="lh-1 font-size-20">t</span></span></div>
</div>
<div>
<div><span class="lh-1 font-size-20" style="color: #000000;">&#8211; Revenue Growth &amp; Market Share</span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; Preparing IT &amp; non-IT Professionals for Inspiring Change</span><span class="lh-1 font-size-20"><br />
</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; Flow Leadership &amp; High Performance Teams</span><span class="lh-1 font-size-20"><br />
</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; Trusted Advisor Sales &amp; Marketing Training</span><span class="lh-1 font-size-20"><br />
</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">&#8211; Greater Employee &amp; Customer Engagement</span><span class="lh-1 font-size-20"><br />
</span></span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">&#8211; Strengthened Trust Economy Networks</span></div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-4 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-4 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
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<p style="text-align: center; font-size: 20px;">Become Part of Global Knowledge Alliance to Further Your Career.</p>
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		<title>Applied Improvisation</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/applied-improvisation-course/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Mon, 06 Jul 2020 03:54:20 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2317</guid>

					<description><![CDATA[Applied Improvisation]]></description>
										<content:encoded><![CDATA[<p><div class="fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling"  style='background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:70px;padding-right:0px;padding-bottom:30px;padding-left:0px;border-top-width:0px;border-bottom-width:0px;border-color:#e7e4e2;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div  class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-4 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1"  style='margin-top:2%;margin-bottom:10px;'><div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"   data-bg-url=""><div class="fusion-tabs fusion-tabs-3 clean vertical-tabs icon-position-left"><style type="text/css">#wrapper .fusion-tabs.fusion-tabs-3.clean .nav-tabs li a.tab-link{border-color:#ede8e8;}.fusion-tabs.fusion-tabs-3 .nav-tabs li a.tab-link{background-color:#faf9f8;}.fusion-tabs.fusion-tabs-3 .nav-tabs li.active a.tab-link,.fusion-tabs.fusion-tabs-3 .nav-tabs li.active a.tab-link:hover,.fusion-tabs.fusion-tabs-3 .nav-tabs li.active a.tab-link:focus{background-color:#ffffff;}.fusion-tabs.fusion-tabs-3 .nav-tabs li a:hover{background-color:#ffffff;border-top-color:#ffffff;}.fusion-tabs.fusion-tabs-3 .tab-pane{background-color:#ffffff;}.fusion-tabs.fusion-tabs-3 .nav,.fusion-tabs.fusion-tabs-3 .nav-tabs,.fusion-tabs.fusion-tabs-3 .tab-content .tab-pane{border-color:#ede8e8;}</style><div class="nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="fusion-tab-overview" href="#tab-be86b012ee4085a52d2"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li><li><a class="tab-link" data-toggle="tab" id="fusion-tab-coursedetails" href="#tab-53f69a1f1f2bd441a01"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-content"><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-overview" href="#tab-be86b012ee4085a52d2"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix in active" id="tab-be86b012ee4085a52d2">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>Applied Improvisation Course</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-031</span></h4>
</div>
<div>
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<div><span class="lh-1 font-size-24" style="color: #000000;"><span class="lh-1">We all spend much of our day improvising, but few of us actually know how to improvise. This program is designed to develop and enhance the all-important soft-skills necessary for success in today’s business environment. The essence of improvisation is about building trust, credibility, and meaningful relationships with colleagues under ever-changing circumstances. Through a low-pressure, full-immersion educational session, the participants will learn the principles and techniques of Improvisation and how to use them to enhance their creativity, collaboration, and communication skills.</span></span></div>
<div></div>
</div>
</div>
</div>
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<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-5 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-5 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
</div><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-coursedetails" href="#tab-53f69a1f1f2bd441a01"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix" id="tab-53f69a1f1f2bd441a01">
<div id="1465815430" class="dmNewParagraph u_1465815430" data-dmtmpl="true" data-element-type="paragraph" data-editor-state="closed" data-uialign="center" data-styletopreserve="{">
<h2 style="text-align: center;"><span style="color: #000000;"><b>Applied Improvisation Course</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-031</span></h4>
<p id="1784530035" class="u_1784530035 dmNewParagraph" style="text-align: center;" data-element-type="paragraph" data-uialign="left" data-editor-state="closed"><span style="color: #000000;"><span class="font-size-30 lh-1">Facilitated Workshop</span><br />
<span class="font-size-16 lh-1">(The course is available face-to-face)</span></span></p>
</div>
<div>
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<p><span style="color: #000000;"><span class="lh-1 font-size-20">Sample Learning/Skills</span></span></p>
<div>
<ul class="innerList defaultList">
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Deepen relationships with others by increasing awareness of verbal and non-verbal cues<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Become a more effective team player by focusing outward and on making others successful<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Come up with creative solutions under difficult constraints<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Become more comfortable with the unexpected and adapting to it<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Internalize the principles of Improv and apply them instinctively and situational</span></span></li>
</ul>
</div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">Sample Improvisation Session Outline</span></span></div>
<div>
<ul class="innerList defaultList">
<li><span style="color: #000000;"><span class="lh-1 font-size-20">Improv and Its Value in the Workplace<br />
</span></span></li>
<li><span style="color: #000000;"><span class="lh-1 font-size-20">Exercises<br />
</span></span></li>
<li><span style="color: #000000;"><span class="lh-1 font-size-20">Summary of Improv Principles &amp; How to Apply Them<br />
</span></span></li>
<li><span style="color: #000000;"><span class="lh-1 font-size-20">Q&amp;A</span></span></li>
</ul>
</div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">Learning Format</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">Attendees will participate in a series of Improv exercises and learn how to incorporate Improv principles and skills into their work and personal lives.</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20"> </span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">Workshop Logistics</span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-20">Based on the developmental needs and goals of your group, we will craft a 1-day or 2-day workshop that will bring to life the core principles and techniques of improvisation in a fun, high-energy, low-pressure session.</span></span></div>
<div>
<ul class="innerList defaultList">
<li><span style="color: #000000;"><span class="lh-1 font-size-20">1-day session: Innovation, Collaboration, and Communication<br />
</span></span></li>
<li><span style="color: #000000;"><span class="lh-1 font-size-20">2-day session (spaced one-week to one-month apart):<br />
&#8211; Day 1: Collaboration, and Communication</span><span class="font-size-20 lh-1"><br />
&#8211; Day 2: Innovation, Agility, and Resilience</span></span></li>
</ul>
</div>
</div>
</div>
<div></div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
</div>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-6 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-6 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
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<p style="text-align: center; font-size: 20px;">Become Part of Global Knowledge Alliance to Further Your Career.</p>
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		<title>IT Negotiating</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/it-negotiating-success-course/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Mon, 06 Jul 2020 03:48:41 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2313</guid>

					<description><![CDATA[IT Negotiating Success]]></description>
										<content:encoded><![CDATA[<p><div class="fusion-fullwidth fullwidth-box fusion-builder-row-7 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling"  style='background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:70px;padding-right:0px;padding-bottom:30px;padding-left:0px;border-top-width:0px;border-bottom-width:0px;border-color:#e7e4e2;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div  class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-6 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1"  style='margin-top:2%;margin-bottom:10px;'><div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"   data-bg-url=""><div class="fusion-tabs fusion-tabs-4 clean vertical-tabs icon-position-left"><style type="text/css">#wrapper .fusion-tabs.fusion-tabs-4.clean .nav-tabs li a.tab-link{border-color:#ede8e8;}.fusion-tabs.fusion-tabs-4 .nav-tabs li a.tab-link{background-color:#faf9f8;}.fusion-tabs.fusion-tabs-4 .nav-tabs li.active a.tab-link,.fusion-tabs.fusion-tabs-4 .nav-tabs li.active a.tab-link:hover,.fusion-tabs.fusion-tabs-4 .nav-tabs li.active a.tab-link:focus{background-color:#ffffff;}.fusion-tabs.fusion-tabs-4 .nav-tabs li a:hover{background-color:#ffffff;border-top-color:#ffffff;}.fusion-tabs.fusion-tabs-4 .tab-pane{background-color:#ffffff;}.fusion-tabs.fusion-tabs-4 .nav,.fusion-tabs.fusion-tabs-4 .nav-tabs,.fusion-tabs.fusion-tabs-4 .tab-content .tab-pane{border-color:#ede8e8;}</style><div class="nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="fusion-tab-overview" href="#tab-b14868df63b024dc6a7"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li><li><a class="tab-link" data-toggle="tab" id="fusion-tab-coursedetails" href="#tab-b04563eb80111d148e5"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-content"><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-overview" href="#tab-b14868df63b024dc6a7"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix in active" id="tab-b14868df63b024dc6a7">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>IT Negotiating Success Course</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-030</span></h4>
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<p><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1">IT leaders negotiate with their business partners, vendors, and an array of other internal and external individuals and organizational entities.</span></span></span></p>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1"> </span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1">With internal business partners they negotiate on everything from budget to project prioritization to software application features.<br />
</span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1"> </span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1">With vendors they negotiate on price, delivery dates, service levels, and a myriad of other topics.<br />
</span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1"> </span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1">Elsewhere, they negotiate on service contracts, organizational resources, organizational structure, who leads digital transformation type projects and every other conceivable business and technical issue.<br />
</span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1"> </span></span></span></div>
<div><span style="color: #000000;"><span class="lh-1 font-size-22"><span class="lh-1">As a result, negotiation skills are a key element for both IT organizational success and individual professional career development.</span></span></span></div>
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<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-7 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-7 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
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<h2 style="text-align: center;"><span style="color: #000000;"><b>IT Negotiating Success Course</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-030</span></h4>
<p style="text-align: center;"><span class="font-size-30 lh-1" style="color: #000000;">This Course Is Available Face-To-Face</span></p>
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<div><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">This course includes all the standard negotiation topics, such as:</span></span></div>
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<li><span class="lh-1 font-size-20" style="color: #000000;"><span class="lh-1">Proper preparation<br />
</span></span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;"><span class="lh-1">Negotiation strategies and tactics<br />
</span></span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;"><span class="lh-1">Fending off difficult tactics<br />
</span></span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;"><span class="lh-1">Negotiation styles</span></span></li>
</ul>
</div>
<div><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">This course also, however, takes a holistic view of negotiation by expanding the discussing beyond these standard areas of study to include:</span></span></div>
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<ul class="innerList defaultList">
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">The integration of influence techniques into your negotiation tactics<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Interpersonal communication techniques designed to maximize valued discussion<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Global negotiation concepts and tactics used throughout the world<br />
</span></span></li>
<li><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">Observation techniques, such as body language and enhanced listening to better understand the other party</span></span></li>
</ul>
</div>
<div><span class="font-size-20 lh-1" style="color: #000000;"><span class="lh-1">These expanded topics greatly enhance your ability to negotiate successfully for your company, your IT organization, and yourself.</span></span></div>
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		<title>IT Business</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/it-business-management-considerations-courses/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Mon, 06 Jul 2020 03:42:51 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2310</guid>

					<description><![CDATA[IT Business Management]]></description>
										<content:encoded><![CDATA[<p><div class="fusion-fullwidth fullwidth-box fusion-builder-row-9 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling"  style='background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:70px;padding-right:0px;padding-bottom:30px;padding-left:0px;border-top-width:0px;border-bottom-width:0px;border-color:#e7e4e2;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div  class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-8 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1"  style='margin-top:2%;margin-bottom:10px;'><div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"   data-bg-url=""><div class="fusion-tabs fusion-tabs-5 clean vertical-tabs icon-position-left"><style type="text/css">#wrapper .fusion-tabs.fusion-tabs-5.clean .nav-tabs li a.tab-link{border-color:#ede8e8;}.fusion-tabs.fusion-tabs-5 .nav-tabs li a.tab-link{background-color:#faf9f8;}.fusion-tabs.fusion-tabs-5 .nav-tabs li.active a.tab-link,.fusion-tabs.fusion-tabs-5 .nav-tabs li.active a.tab-link:hover,.fusion-tabs.fusion-tabs-5 .nav-tabs li.active a.tab-link:focus{background-color:#ffffff;}.fusion-tabs.fusion-tabs-5 .nav-tabs li a:hover{background-color:#ffffff;border-top-color:#ffffff;}.fusion-tabs.fusion-tabs-5 .tab-pane{background-color:#ffffff;}.fusion-tabs.fusion-tabs-5 .nav,.fusion-tabs.fusion-tabs-5 .nav-tabs,.fusion-tabs.fusion-tabs-5 .tab-content .tab-pane{border-color:#ede8e8;}</style><div class="nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="fusion-tab-overview" href="#tab-e107cb595b7cb79e474"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li><li><a class="tab-link" data-toggle="tab" id="fusion-tab-coursedetails" href="#tab-f6d8f2f3f70d31b5d72"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-content"><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-overview" href="#tab-e107cb595b7cb79e474"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix in active" id="tab-e107cb595b7cb79e474">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>IT Business / Management Considerations Courses</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-029</span></h4>
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<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><b>These general business/management courses (with a focus on IT considerations) are fundamental for every manager.</b></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-24" style="color: #000000;"><b>Any of the GIIM courses can be included with the following to obtain this Certificate.</b></span></li>
</ul>
<ul class="innerList defaultList">
<li><span class="font-size-16 lh-1" style="color: #000000;"><b><span class="lh-1 font-size-24">All courses are available  face-to-face</span></b></span></li>
</ul>
</div>
</div>
</div>
</div>
</div>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-9 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-9 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
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<h2 style="text-align: center;"><span style="color: #000000;"><b>IT Business / Management Considerations Courses</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-029</span></h4>
</div>
<div>
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<h2 id="1436001008" class="u_1436001008 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span class="font-size-30 lh-1" style="color: #000000;">IT Innovation &amp; Entrepreneurship</span></h2>
<div align="justify">
<p><span class="lh-1 font-size-20" style="color: #000000;">Turn your IT skills into business-building skills. Whether you want to expand your opportunities inside a corporation or build your own company, this course will teach you what you need. This course is geared towards individuals whose future ambitions lie in the spheres of creating business opportunity and corporate innovation management. The course objectives set out to equip candidates with not only the tools and skills necessary for the development of ideas, but to instill a ‘can do’ entrepreneurial attitude for new business enterprises. Participants will learn the core essentials of entrepreneurial management and explore the areas of opportunity evaluation and conceptual business models.</span></p>
<p>The course will prepare candidates to drive and manage innovation in existing companies and establish new entrepreneurial ventures. People with or without work experience, who wish to design, develop and run their own innovation driven globally orientated businesses. This practically oriented course covers the process from generating new business ideas, developing and refining them, designing the infrastructure and launching the business. The course focuses on:</p>
</div>
<div>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-20" style="color: #000000;">The knowledge to apply best practice approaches onto new business proposals to maximize their chances of success.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">The opportunity to develop and practice skills for making appropriate judgments, regarding the choices in your business development.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Opportunities to develop your product and service concepts to a launch level</span></li>
</ul>
<h2 id="1846783237" class="u_1846783237 dmNewParagraph" data-element-type="paragraph" data-uialign="center" data-editor-state="closed"><span class="font-size-30 lh-1" style="color: #000000;">IT Finance</span></h2>
<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course introduces candidates to theories, concepts, and techniques useful for making sound financial IT decisions in a corporate context. These decisions can be divided into strategic decisions, which focus on the choice of assets that best help to meet a firm’s risk and return objectives, and tactical decisions, which aim at minimizing the carrying costs of a firm’s assets. The principal techniques studied in this course are discounted cash flow, capital budgeting, and the use of pro-forma statements in financial planning. The relevant theories are the Capital Asset Pricing Model (CAPM), the Gordon model of stock pricing, and the theory of optimal capital structure. The course also devotes time to understanding the institutional environment that modern corporations operate in, with particular emphasis on the organization and structure of the financial markets and how they relate to IT.</span></div>
<div align="justify">
<p><span style="color: #000000;">This course provides candidates with in-depth and advanced knowledge and understanding of specific tools for managerial decision-making based on financial data, focusing on IT considerations. The course aims to improve candidates’ analytical abilities of evaluating different types of financing and selecting the appropriate ways of funding. The course also explores how managers interact with accounting and finance people helping them to develop a critical awareness of how firms meet their financial objectives utilizing financial decision-making. This course will also focus on financial tools and techniques, which can be used to help firms maximize value by improving decisions relating to capital budgeting, capital structure, and working capital management.</span></p>
<p><span style="color: #000000;"><b>Learning Outcomes</b> </span></p>
<p><span style="color: #000000;"><b>Knowledge</b> </span><br />
<span style="color: #000000;">On completion of this course the successful candidate will:</span></p>
</div>
<div><span class="lh-1 font-size-20" style="color: #000000;">1. Display a critical awareness of current issues and developments in financing and management.</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">2. Demonstrate in-depth and advanced knowledge and understanding of the tools that are used to value investment projects and companies (valuation).</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">3. Show a critical awareness of issues involved in how firms should raise funds for their investments (financing).</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">4. Demonstrate a conceptual grasp of and critically evaluate how investment and financing decisions are related.</span></div>
<div><span style="color: #000000;"><b>Skills</b> </span><br />
<span style="color: #000000;">At the end of this course the successful candidate will be able to:</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">1. Critique key aspects of finance and investment theory</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">2. Critically appraise financial management decisions and evaluate their impact on the organization</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">3. Expertly apply and critically evaluate financing tools to support managerial decisions in general and for specific purposes (NPOs, start-ups, SMEs, large enterprises)</span></div>
<div><span style="color: #000000;"><b>Course Topics</b> </span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Rationale and function of financial management</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Methods of financing</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Decision criteria for covering capital demand</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Financial practice in international comparison</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Internal financing</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• External finance, mezzanine capital</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Equity capital</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Basel II and III</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Start-up companies</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">• Characteristics of financing of NPOs, for-profit SMEs and large enterprises including e-businesses</span></div>
</div>
<div>
<h2 id="1500540378" class="u_1500540378 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Organizational Management &amp; Behavior</span></h2>
<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course exposes candidates to the macro and micro aspects of organizational behavior and theory that are essential to information technology management. The macro aspects will focus on structural contingency theory as an approach to effective organizational design. The micro aspects will focus on leadership, teams, and individual behavior (e.g., motivation, job attitudes). Specific issues and problems which are covered include: the relationship of the IT organization with the external environment, the influence of the IT organization&#8217;s strategies, culture, size, and production technology on the organization&#8217;s design, and strategies for managing organizational processes such as teams, conflict, power/politics and organizational change.</span></div>
<div align="justify"></div>
<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course is designed to provide candidates with the opportunity to gain an in-depth theoretical knowledge and critical understanding of cutting edge management thinking. They will develop advanced management and leadership skills through critical analysis of business issues, focusing on IT considerations.<br />
</span></div>
<div></div>
<div><span class="lh-1 font-size-20" style="color: #000000;"><b>Learning Outcomes</b><br />
<b><br />
</b></span></div>
<div>
<p><span class="lh-1 font-size-20" style="color: #000000;"><b>Knowledge</b><br />
On completion of this course the successful candidate will:<br />
</span></p>
<div><span class="lh-1 font-size-20" style="color: #000000;">1. Demonstrate a critical understanding of the historical development of organizations and its impact on senior managerial activities and leadership</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">2. Show in-depth and advanced knowledge and understanding of change management approaches and strategies</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">3. Display a systematic understanding of how to appraise the strengths and weaknesses of organizations against the backdrop of changing markets</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">4. Show a sophisticated grasp of how organizational change can be managed successfully through appropriate leadership</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">5. Demonstrate an in-depth knowledge and critical understanding of quality management principles and issues</span></div>
<p><span class="lh-1 font-size-20" style="color: #000000;"> </span></p>
</div>
<div>
<p><span class="lh-1 font-size-20" style="color: #000000;"><b>Skills</b><br />
At the end of this course the successful candidate will be able to:<br />
</span></p>
<div><span class="lh-1 font-size-20" style="color: #000000;">1. Critically evaluate the validity of theories and approaches pertaining to change management and apply them to practical organizational contexts</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">2. Critically analyze and assess organizational development and recommend new organizational/management models to support and lead an organization</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">3. Critically investigate quality management issues and put forward effective solutions</span></div>
<p><span class="lh-1 font-size-20" style="color: #000000;"> </span></p>
</div>
<div>
<p><span class="lh-1 font-size-20" style="color: #000000;"><b>Course Topics</b><br />
</span></p>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Historic rise of organizations and their linkage to managerial aspects</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Structural and process-oriented forms of organization</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Organizational theories</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Leadership and management</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Change management</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Quality management – TQM, Lean Six Sigma, EFQM</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Managerial theories</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">•    Industry 4.0</span></div>
</div>
<div>
<h2 id="1918734708" class="u_1918734708 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Accounting</span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course focuses on developing accounting analysis useful for IT managerial decision making purposes. Topics will include an introduction to elements of financial accounting, cost-profit-volume analysis, manufacturing costs and elements of cost accounting, special decision analysis, budgeting, variances and controllability, and responsibility accounting.</span></div>
</div>
</div>
<div>
<h2 id="1544915334" class="u_1544915334 dmNewParagraph" data-element-type="paragraph" data-uialign="center" data-editor-state="closed"><span class="font-size-30 lh-1" style="color: #000000;">Statistics</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">This course is designed for candidates with a background in information technology that have not taken a class in statistics or need a refresher class. In this class we will apply probability and statistics throughout a system’s life cycle. Topics include the roles of probability and statistics in IT, the nature of uncertainty, axioms and properties of probability models and statistics, hypothesis testing, design of experiments, basic performance requirements, quality assurance specification, functional decomposition, technical performance measurements, statistical verification, and simulation.</span></p>
<h2 id="1590643299" class="u_1590643299 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Economics</span></h2>
<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course introduces participants to the essence of business economics – the theories, concepts and ideas that form the economist’s tool kit encompassing both the microeconomic and macroeconomic environments. Microeconomic topics include demand and supply, elasticity, consumer choice, production, cost, profit maximization, market structure, and game theory while the Macroeconomic topics will be GDP, inflation, unemployment, aggregate demand, aggregate supply, fiscal and monetary policies. In addition the basic concepts in international trade and finance will be discussed.</span></div>
<div align="justify"></div>
<div align="justify"><span class="font-size-20 lh-1" style="color: #000000;">This course covers the key micro- and macro-economic theories and their application for forecasting, production and budgeting in managerial decision-making, focusing on the IT considerations of these important topics. The course integrates different relevant theories so that they can be applied to real life situations in both national and international contexts.<br />
</span></div>
<div></div>
<div><span class="font-size-20 lh-1" style="color: #000000;"><b>Learning Outcomes</b><br />
</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;"> </span></div>
<div>
<p><span class="font-size-20 lh-1" style="color: #000000;"><b>Knowledge</b><br />
On completion of this course the successful candidate/student will demonstrate:<br />
</span></p>
<div><span class="font-size-20 lh-1" style="color: #000000;">1. In-depth knowledge and understanding of the key micro-economic theories in business economics</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">2. A conceptual grasp of the key macro-economic theories in business economics</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">3. A critical awareness of the importance of the different functions of business organizations from a leadership prospective</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">4. An advanced knowledge and understanding of the processes of how organizations take business decisions</span></div>
<p><span class="font-size-20 lh-1" style="color: #000000;"> </span></p>
</div>
<div>
<p><span class="font-size-20 lh-1" style="color: #000000;"><b>Skills</b><br />
At the end of this course the successful candidate/student will be able to:<br />
</span></p>
<div><span class="font-size-20 lh-1" style="color: #000000;">1. Critically evaluate the role of business organizations in society</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">2. Critically analyze the impact of government regulations on business organizations</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">3. Critically evaluate in detail the impact of monetary and fiscal policies on business organizations</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">4. Independently gather, synthesize and critically analyze complex sets of data and information in order to make business decisions in a global economy</span></div>
<p><span class="font-size-20 lh-1" style="color: #000000;"> </span></p>
</div>
<div>
<p><span class="font-size-20 lh-1" style="color: #000000;"><b>Course Topics</b><br />
</span></p>
<div><span class="font-size-20 lh-1" style="color: #000000;">•    Introduction to economics</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">•    Economic systems and policies</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">•    Market demand, supply and pricing issues</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">•    Managerial decision making</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">•    Competition and globalization</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">•    Corporate and strategic management</span></div>
</div>
<div>
<h2 id="1093111820" class="u_1093111820 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Global Innovation Management</span></h2>
<div><span class="lh-1 font-size-20" style="color: #000000;">With the rapid expansion of global markets, managers are struggling to balance the paradoxical demand to think globally and act locally. They must be more literate in the ways of international customers, employees, service providers, commerce, and competition than ever before.</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;"> </span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">Rooted in the economic drivers and cultural aspects of global business and management, this course focuses on the importance of trade for economic development as well as the potential impact of business on host countries. The course also recognizes the deep connection between global trade, information technology, and innovation. Managing IT and innovation on a global basis is an intriguing and increasingly important challenge.</span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;"> </span></div>
<div><span class="lh-1 font-size-20" style="color: #000000;">Combining studies in global business and its responsible management with the specialized knowledge of IT and global innovation management, whether employed by an international firm doing business in the U.S. or by a firm expanding globally, this course will prepare you for the challenges ahead.</span></div>
<div></div>
</div>
</div>
</div>
</div>
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</div>
</div>
</div>
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		<title>Business Communications</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/effective-english-business-communications-courses/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Mon, 06 Jul 2020 03:35:04 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2307</guid>

					<description><![CDATA[English Business Communications]]></description>
										<content:encoded><![CDATA[<p><div class="fusion-fullwidth fullwidth-box fusion-builder-row-11 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling"  style='background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:70px;padding-right:0px;padding-bottom:30px;padding-left:0px;border-top-width:0px;border-bottom-width:0px;border-color:#e7e4e2;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div  class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-10 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1"  style='margin-top:2%;margin-bottom:10px;'><div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"   data-bg-url=""><div class="fusion-tabs fusion-tabs-6 clean vertical-tabs icon-position-left"><style type="text/css">#wrapper .fusion-tabs.fusion-tabs-6.clean .nav-tabs li a.tab-link{border-color:#ede8e8;}.fusion-tabs.fusion-tabs-6 .nav-tabs li a.tab-link{background-color:#faf9f8;}.fusion-tabs.fusion-tabs-6 .nav-tabs li.active a.tab-link,.fusion-tabs.fusion-tabs-6 .nav-tabs li.active a.tab-link:hover,.fusion-tabs.fusion-tabs-6 .nav-tabs li.active a.tab-link:focus{background-color:#ffffff;}.fusion-tabs.fusion-tabs-6 .nav-tabs li a:hover{background-color:#ffffff;border-top-color:#ffffff;}.fusion-tabs.fusion-tabs-6 .tab-pane{background-color:#ffffff;}.fusion-tabs.fusion-tabs-6 .nav,.fusion-tabs.fusion-tabs-6 .nav-tabs,.fusion-tabs.fusion-tabs-6 .tab-content .tab-pane{border-color:#ede8e8;}</style><div class="nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="fusion-tab-overview" href="#tab-65db66e75709eadc8f8"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li><li><a class="tab-link" data-toggle="tab" id="fusion-tab-coursedetails" href="#tab-ec649c25667e5a465ce"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-content"><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-overview" href="#tab-65db66e75709eadc8f8"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix in active" id="tab-65db66e75709eadc8f8">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>Effective English Business Communications Courses</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-028</span></h4>
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<p data-element-type="paragraph" data-uialign="center"><span class="font-size-16 lh-1" style="color: #000000;"><b><span class="lh-1 font-size-28">Appropriate communications is fundamental to a successful career. The purpose of these courses is to improve the writing, presenting, and group facilitating skills of participants. These courses are usually taken individually based on an organizations objective. <span class="lh-1">All courses are available face-to-face.</span></span></b></span></p>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-11 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-11 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
</div><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-coursedetails" href="#tab-ec649c25667e5a465ce"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix" id="tab-ec649c25667e5a465ce">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>Effective English Business Communications Courses</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-028</span></h4>
</div>
<div>
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<h2 id="1769115609" class="u_1769115609 dmNewParagraph" data-element-type="paragraph" data-uialign="center" data-editor-state="closed"><span class="font-size-30 lh-1" style="color: #000000;">Effective Presentations</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">Presenting information clearly, concisely and persuasively in both formal and informal settings is fundamental. The focus of this course is to:</span></p>
<div>
<ul class="innerList defaultList">
<li><span class="lh-1 font-size-20" style="color: #000000;">Overcome nervousness and anxiety and learn to project with control and confidence.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Design, outline and deliver your ideas in a concise, persuasive presentation.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Use audience involvement techniques to identify and handle questions.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Develop powerful slides and use props that can help your audience remember your message.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Create an engaging and entertaining presentation that you can deliver with few or no notes.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">No information overload; just practical &amp; applicable instruction and practice.<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Eliminate distracting mannerisms and use body language, eye contact and tone of voice to achieve professional level results.</span></li>
</ul>
<h2 id="1918006721" class="u_1918006721 dmNewParagraph" data-element-type="paragraph" data-uialign="center" data-editor-state="closed"><span class="font-size-30 lh-1" style="color: #000000;">Effective Business Writing</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">When you put words on paper—whether for an e-marketing campaign, a letter to a potential customer, or a marketing piece advertising your products and services, or a simple e-mail, you’re making a powerful statement about yourself and your organization. Are your writing projects getting the results you desire while presenting you, the writer, in the very best light? Is your writing crafted specifically to the medium you’re using and the market you’re targeting? If writing is your primary responsibility or a part of your daily routine, you’ll want to be sure your material is clear, concise and your message easily understood by your reader. Learn sure-fire methods for weeding out jargon, clichés and verbiage, hitting the bull’s-eye with your e-mail and marketing pieces, leading-edge copywriting techniques and how to apply them properly and so much more. Take this opportunity to reap the benefits of more polished, more professional, more powerful written communications than ever before.</span></p>
<h2 id="1689790051" class="u_1689790051 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">English Conversation Groups for International Students</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">Here is an opportunity for non-native English speakers to improve conversational English language skills. International Graduate students can practice speaking English in a fun and informal setting.</span></p>
</div>
<h2 id="1587338911" class="u_1587338911 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Pronunciation Workshop for ESL/ESOL</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">This course will provide non-native English speaking students with improved reading comprehension and writing skills. Emphasis will be given to paraphrasing, summarizing, outlining, and studying from a text of technical readings. Learn to develop a thesis, research and document an essay, as well as write argumentative-explanatory essays.</span></p>
<h2 id="1280729254" class="u_1280729254 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Writing Resumes and Cover Letters</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">Writing a great resume does not necessarily mean you should follow the rules you hear through the grapevine. It does not have to be one page or follow a specific resume format. Every resume is a one-of-a-kind marketing communication. It should be appropriate to your situation and do exactly what you want it to do. Instead of a bunch of rules and tips, we are going to cut to the chase in this course and offer you the most basic principles of writing a highly effective resume.</span></p>
<h2 id="1474787333" class="u_1474787333 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Negotiating and Conflict Resolution</span></h2>
<div><span class="lh-1 font-size-20" style="color: #000000;">Do you have the savvy to successfully navigate conflicts and negotiate the optimal terms for yourself or your business? This course will help participants hone their expertise as a negotiator by focusing on:</span></div>
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<li><span class="lh-1 font-size-20" style="color: #000000;">Confidently claim value at the table and maximize results<br />
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<li><span class="lh-1 font-size-20" style="color: #000000;">Create helpful strategies for dealing with difficult people and situations<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Eliminate “negotiation regret” and second-guessing your strategy<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Increase your ability to interact productively with individuals, groups and other cultures<br />
</span></li>
<li><span class="lh-1 font-size-20" style="color: #000000;">Manage more effectively through verbal and non-verbal communication</span></li>
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<h2 id="1821875089" class="u_1821875089 dmNewParagraph" data-element-type="paragraph" data-uialign="center"><span class="font-size-30 lh-1" style="color: #000000;">Meeting/Group Facilitation</span></h2>
<p><span class="lh-1 font-size-20" style="color: #000000;">Very few business people are fond of meetings. Meetings have earned a reputation as a necessary evil of organizational management. Poor meeting management is a primary culprit for this attitude. Many times meetings are held for no apparent reason. Meeting management guide books suggest standard approaches to meetings: have an agenda, invite in advance, deal with disruption and so forth. The problem is that not all meetings are the same. Not all meetings require agendas, for example, and dealing with disruption is different depending on the type of meeting. This course elaborates on the various types of meetings and how meeting management applies to each type. </span></p>
</div>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-12 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-12 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
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		<title>IT In Marketing</title>
		<link>https://globalknowledgealliance.com/gka-course-portfolio/it-in-marketing-certificates/</link>
		
		<dc:creator><![CDATA[gkaadmin]]></dc:creator>
		<pubDate>Sun, 05 Jul 2020 19:49:01 +0000</pubDate>
				<guid isPermaLink="false">https://globalknowledgealliance.com/?post_type=avada_portfolio&#038;p=2299</guid>

					<description><![CDATA[IT In Marketing]]></description>
										<content:encoded><![CDATA[<p><div class="fusion-fullwidth fullwidth-box fusion-builder-row-13 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling"  style='background-color: rgba(255,255,255,0);background-position: left top;background-repeat: no-repeat;padding-top:70px;padding-right:0px;padding-bottom:30px;padding-left:0px;border-top-width:0px;border-bottom-width:0px;border-color:#e7e4e2;border-top-style:solid;border-bottom-style:solid;'><div class="fusion-builder-row fusion-row "><div  class="fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-12 fusion-one-full fusion-column-first fusion-column-last fusion-column-no-min-height 1_1"  style='margin-top:2%;margin-bottom:10px;'><div class="fusion-column-wrapper" style="padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;"   data-bg-url=""><div class="fusion-tabs fusion-tabs-7 clean vertical-tabs icon-position-left"><style type="text/css">#wrapper .fusion-tabs.fusion-tabs-7.clean .nav-tabs li a.tab-link{border-color:#ede8e8;}.fusion-tabs.fusion-tabs-7 .nav-tabs li a.tab-link{background-color:#faf9f8;}.fusion-tabs.fusion-tabs-7 .nav-tabs li.active a.tab-link,.fusion-tabs.fusion-tabs-7 .nav-tabs li.active a.tab-link:hover,.fusion-tabs.fusion-tabs-7 .nav-tabs li.active a.tab-link:focus{background-color:#ffffff;}.fusion-tabs.fusion-tabs-7 .nav-tabs li a:hover{background-color:#ffffff;border-top-color:#ffffff;}.fusion-tabs.fusion-tabs-7 .tab-pane{background-color:#ffffff;}.fusion-tabs.fusion-tabs-7 .nav,.fusion-tabs.fusion-tabs-7 .nav-tabs,.fusion-tabs.fusion-tabs-7 .tab-content .tab-pane{border-color:#ede8e8;}</style><div class="nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="fusion-tab-overview" href="#tab-3a645044c7930dd0ea6"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li><li><a class="tab-link" data-toggle="tab" id="fusion-tab-coursedetails" href="#tab-0a738257650b9c51881"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-content"><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li class="active"><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-overview" href="#tab-3a645044c7930dd0ea6"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-spinner fas" style="font-size:13px;"></i>OVERVIEW</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix in active" id="tab-3a645044c7930dd0ea6">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>IT In Marketing Certificates</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-027</span></h4>
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<li><span style="color: #000000;"><b><span class="lh-1 font-size-20">The role of the Chief Marketing Officer (CMO) and the overall marketing organization has evolved from a once simplistic view of anticipating consumer wants and needs that satisfy organizational objectives, to the contemporary multifaceted discipline that is transforming the organizations industry growth. </span></b></span></li>
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<li><span style="color: #000000;"><b><span class="lh-1 font-size-20">These profound changes are largely attained by leveraging the use of new information technology, especially social networking, big data, internet of things, analytics, business intelligence, artificial intelligence, and cognitive computing.</span></b></span></li>
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<li><span style="color: #000000;"><b><span class="lh-1 font-size-20">It has become essential for IT to understand more about marketing and for marketing to understand more about IT; the objectives of GIIMs two certificates in marketing, with one directed at IT professionals and the other at marketing professionals.</span></b></span></li>
</ul>
<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">CMOs have primary or shared responsibility for areas such as sales management, new product development, distribution channel management, marketing communications (including advertising and promotions), pricing, market research, and customer service. CMOs are faced with a diverse range of specialized disciplines in which they are required to be knowledgeable. This challenge is compounded by the fact that the day-to-day activities of these functions, which range from the highly analytical (e.g. – pricing and market research) to highly creative (socialization, advertising, and promotions), are carried out by IT, with communicative and cognitive specialties to which the CMO must adapt his or her own leadership style.</span></div>
<div align="justify"></div>
<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">In today’s dynamic business and technical environment it is essential for IT and marketing to forge a close partnership. This demands shared knowledge, effective communications, and a clear understanding of how IT can be leveraged to provide demonstrable value to marketing. These Certificates will prepare IT and marketing professionals for the challenges that await them.</span></div>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">As part of GIIMs Certificate, participants will be certified by CMMP. <b>CMMP® (Certified Marketing Management Professional) is a globally-recognized designation, signifying a respected measure of professional and academic excellence in the practice of marketing</b>. The Academic Accreditation Committee (AAC) at IIMP® has recognized GIIM as one of their first accredited educational institutions and has empowered them to provide education and training programs required for candidates to enter and successfully achieve CMMP® designations. GIIM has been assessed and approved by IIMP® and empowered as “IIMP® Authorized Professional Training Centres” to deliver training relevant to professional development and/or for completing the necessary topics of CMMP® designations and prepare candidates to write the final integrated exam given by the IIMP®. Their vision entails becoming the premiere association in setting standards for certifying marketing practitioners around the world. Whether from the current developments in product and pricing strategies, to the recent advancements in promotional media including publication, broadcasting and out-of-home marketing, IIMP® has been able to acknowledge these industry changes and their impact on marketing practitioners throughout the global market.</span></div>
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<div style="text-align: center;" align="justify"><span class="lh-1 font-size-20" style="color: #000000;"><span class="lh-1">Upon completion of this Certificate, candidates will be more than prepared to pass the respective certification provided by</span></span></div>
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<p data-element-type="paragraph" data-uialign="center"><span style="color: #000000;"><img decoding="async" loading="lazy" id="1567923179" class="lazyload aligncenter" src="data:image/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27270%27%20height%3D%2774%27%20viewBox%3D%270%200%20270%2074%27%3E%3Crect%20width%3D%27270%27%20height%3D%27374%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E" data-orig-src="https://le-cdn.website-editor.net/66ce9ade50df4947aca6c0968f027283/dms3rep/multi/opt/cache_948361038-1920w.png" alt="" width="270" height="74" data-dm-image-path="https://cdn.website-editor.net/66ce9ade50df4947aca6c0968f027283/dms3rep/multi/cache_948361038.png" /></span></p>
<p><span style="color: #000000;"><div class="fusion-sep-clear"></div><div class="fusion-separator fusion-full-width-sep sep-none" style="margin-left: auto;margin-right: auto;margin-top:20px;"></div><div class="fusion-button-wrapper fusion-align-block"><style type="text/css">.fusion-button.button-13 {border-radius:0px;}</style><a class="fusion-button button-flat fusion-button-default-size button-default button-13 fusion-button-default-span fusion-button-default-type" target="_self" href="https://globalknowledgealliance.com/admissions/"><span class="fusion-button-text">Enquire Today</span></a></div></span></p>
</div><div class="nav fusion-mobile-tab-nav"><ul class="nav-tabs"><li><a class="tab-link" data-toggle="tab" id="mobile-fusion-tab-coursedetails" href="#tab-0a738257650b9c51881"><h4 class="fusion-tab-heading"><i class="fontawesome-icon fa-file-alt far" style="font-size:13px;"></i>COURSE DETAILS</h4></a></li></ul></div><div class="tab-pane fade fusion-clearfix" id="tab-0a738257650b9c51881">
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<h2 style="text-align: center;"><span style="color: #000000;"><b>IT In Marketing Certificates</b></span></h2>
<h4 style="text-align: center;"><span style="color: #000000;">Course ID &#8211; GKA-027</span></h4>
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<div style="text-align: center;"><span style="color: #000000;"><b><span class="font-size-16 lh-1"><span class="lh-1 font-size-30">The 4-course Certificates and courses for IT professionals and non-IT professionals are:</span><br />
</span></b></span></div>
<div style="text-align: center;"><span style="color: #000000;"><b><span class="font-size-16 lh-1"><span class="lh-1 font-size-16">(All courses are available face-to-face)</span></span></b></span></div>
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<h2 class="u_1678273458 dmNewParagraph" style="text-align: center;" data-element-type="paragraph" data-uialign="center" data-editor-state="closed"><span class="lh-1 font-size-36" style="color: #000000;">IT Marketing Certificate</span></h2>
<div style="text-align: center;"><span class="lh-1 font-size-36" style="color: #000000;"> (For the IT Professional)</span></div>
<div>
<h2 id="1409097865" class="u_1409097865 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span style="color: #000000;">1. <span class="font-size-30 lh-1">Digital Marketing</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course covers the broad spectrum of online marketing for an IT audience without requiring extended background in marketing concepts. The course covers direct marketing principles, digital market research techniques, digital marketing tactics (ranging from search, social media, e-mail, mobile, and websites), as well as digital marketing processes (agile marketing and change control), and technologies such as analytics, big data, Internet of Things, etc. For each section of the course, IT professionals are exposed to how technology is critical to digital marketing success, and how the IT team must work with the marketing team to ensure that success &#8211; neither can succeed alone. The course emphasizes application of the principles to a company of your choice and focuses on return on investment as a key part of your digital marketing program.</span></div>
<div></div>
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<h2 id="1809001945" class="u_1809001945 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span style="color: #000000;">2. <span class="font-size-30 lh-1">Experiential Marketing</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course covers the broad spectrum of online marketing for an IT audience, with a focus on experiential marketing, although designed so that an extended background in marketing is not required. In the beginning, relevant principles on brand positioning (with emphasis on the emotional dimensions), discovering customer insights, market segmentation and other research practices (traditional and digital), will be covered. This framework will facilitate a more in-depth, discussion of idea generation practices for developing compelling, engaging content, plus interactive digital marketing tactics (ranging from search, social media, e-mail, mobile, and websites), as well as other online marketing processes (agile marketing and change control), and technologies such as analytics, big data, Internet of Things, etc. For each section of the course, IT professionals will be exposed to why and how technology is critical for developing innovative experiential marketing initiatives, including how the IT team must work with the marketing team to ensure success—success cannot be achieved alone). The course emphasizes application of the principles to a company of your choice and focuses on return on investment as a key part of your digital marketing program.</span></div>
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<h2 id="1130049755" class="u_1130049755 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span style="color: #000000;">3. <span class="font-size-30 lh-1">Community Marketing &amp; Account Based Marketing</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course covers the twin topics of marketing into businesses (B2B), and using consumer and business communities as a marketing tool. In account-based marketing, the course covers how marketing strategies provide leverage to enhance sales productivity, by identifying, targeting and influencing business accounts. Strategies include account assessment, segmentation and selection; brand building; and lead generation, management and tracking. In community marketing, the course covers word of mouth marketing practices (WOM); building communities of interest; and operating under the umbrella of Corporate Social Responsibility. Throughout the course, attention is paid to ensuring that IT professionals understand the implications and applications of the new marketing technologies, in digital communications and marketing automation tools. The course emphasizes not only current marketing best practices, but also the importance of assessing the results of marketing investments.</span></div>
<div><span class="font-size-16 lh-1" style="color: #000000;"> </span></div>
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<h2 id="1526747204" class="u_1526747204 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span style="color: #000000;">4. <span class="font-size-30 lh-1">Marketing Performance Measurement &amp; Sustainability Marketing</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">The return on investment in marketing is directly related to the overall success of any company. Developing a comprehensive marketing communication strategy is an expensive investment that needs to be monitored in terms of effectiveness in building and sustaining growing the value of a customer, increasing brand equity, and shareholder value. The role of the IT professional in this process is an integral part of any firms strategic planning process and the monitoring of strategic milestones related to the plan. This course explores how any IT professional can play a major role in measuring and sustaining a successful marketing plan for their company.</span></div>
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<h2 class="u_1729973040 dmNewParagraph" style="text-align: center;" data-element-type="paragraph" data-uialign="center" data-editor-state="closed"><span class="lh-1 font-size-36" style="color: #000000;">Executive IT Marketing Certificate</span></h2>
<div style="text-align: center;"><span class="lh-1 font-size-36" style="color: #000000;">(For the non-IT Professional)</span></div>
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<h2 id="1366566808" class="u_1366566808 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span style="color: #000000;">1. <span class="font-size-30 lh-1">Marketing Intelligence Systems</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">Success in any business requires leveraging information about customers, competitors, and trends. The growth in big data and business analytics has become fundamental to this success. This course is about how IT can play an important role in the development of business analytics to track real time key performance indicators on these three critical components for management. The course will explore in detail how to use internal company data bases and external research tools to develop meaningful management information for decision making to gain and maintain the competitive advantage for their company.</span></div>
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<h2><span style="color: #000000;">2. <span class="font-size-30 lh-1">Consumer Behavior &amp; Marketing Ethics</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">The digital age has provided consumers with access to anywhere, anytime information resulting in a shift in power from companies to the consumer. The responsibility has fallen to marketing to work with IT and other groups in the organization to leverage knowledge and resources to determine how to engage the evolving smart consumer. This requires rethinking strategies and tactics, and thinking in terms of a dynamic consumer journey, the psychology of engagement, and the user experience. This course will cover marketing to the informed consumer and the ethical and legal issues that arise as a result of present and emerging technologies.</span></div>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">The course will examine how the digital environment impacts consumer behavior and changes the traditional models for marketing. Topics include the dynamic customer journey, the psychology of engagement, new consumer behavior models, ethics and social responsibility, self-regulation vs. legislation, governance, and considerations to address the issues related to big data, mobile, location-based and multi-platform technologies. Discussion of augmented reality and how it will affect consumer decision making will also be discussed. </span></div>
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<div align="justify"><span class="font-size-16 lh-1" style="color: #000000;"><span class="font-size-20 lh-1">With this knowledge, marketers will be able to provide value to all stakeholders with a positive ROI.</span><br />
</span></div>
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<h2><span style="color: #000000;">3. <span class="font-size-30 lh-1">Digital Marketing &amp; Market Research</span></span></h2>
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<div align="justify"><span class="lh-1 font-size-20" style="color: #000000;">This course covers the broad spectrum of online marketing and online market research. The course covers digital market research techniques, such as online surveys, online communities, search keyword research, and social media listening, let alone the implications of technologies like analytics, big data, Internet of Things, etc. The resulting audience profiles can then be used for digital marketing tactics ranging from search, social media, e-mail, mobile, and websites. Throughout the course, attention is paid to ensuring that marketing professionals understand the profound implications of the technological revolution that is sweeping through marketing and the need for marketers to work closely with IT professionals that might not understand how to help marketers succeed. The course emphasizes application of the principles to a company of your choice and focuses on return on investment as a key part of your digital marketing program.</span></div>
<div></div>
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<h2 id="1116595620" class="u_1116595620 dmNewParagraph" data-element-type="paragraph" data-uialign="left"><span style="color: #000000;">4. <span class="font-size-30 lh-1">Relationship Marketing</span></span></h2>
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<div><span class="lh-1 font-size-20" style="color: #000000;">This course covers the fundamentals of relationship marketing, meaning building and deepening the connection between a firm and its customers, inquirers and—sometimes—its prospects. The course covers relationship marketing theory and practice in both consumer and business markets. Throughout the course, attention is paid to ensuring that marketing professionals understand the implications and applications of the new marketing technologies, in digital communications and marketing automation tools. The course emphasizes not only relationship marketing best practices, but also the importance of calculating return on investment as a key part of your relationship marketing program.</span></div>
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<h2 id="1669685040" class="u_1669685040 dmNewParagraph" data-dmtmpl="true" data-element-type="paragraph"><span class="font-size-30 lh-1" style="color: #000000;">Marketing Elective</span></h2>
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<p><span class="font-size-20 lh-1" style="color: #000000;">This course introduces candidates to the key marketing tools and processes relevant for enterprises of all sizes. It provides an overview of the marketing-related levers organizations may rely upon when trying to increase levels of competitiveness, focusing on IT considerations.<br />
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<div><span class="font-size-20 lh-1" style="color: #000000;"> </span></div>
<div><span style="color: #000000;"><b><span class="font-size-20 lh-1">Learning Outcomes</span></b></span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;"><b> </b></span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;"><b>Knowledge</b></span></div>
<p><span class="font-size-20 lh-1" style="color: #000000;">On completion of this course the successful candidate will demonstrate:<br />
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<div><span class="font-size-20 lh-1" style="color: #000000;">1. Advanced knowledge and understanding of the role of marketing in business organizations</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">2. In-depth knowledge of different marketing elements and the concept of the marketing mix</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">3. Systematic knowledge and understanding of the importance of the different marketing elements for increasing an organization’s level of competitiveness</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">4. Critical awareness of the strengths and weaknesses of the different marketing mix elements</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;"> </span></div>
<div><span style="color: #000000;"><b><span class="font-size-20 lh-1">Skills</span></b></span></div>
<p><span class="font-size-20 lh-1" style="color: #000000;">At the end of this course the successful candidate should be able to:<br />
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<div><span class="font-size-20 lh-1" style="color: #000000;">1. Critically evaluate the suitability of different marketing mix elements in varying markets and industries</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">2. Apply suitable marketing tools to a number of different organizational contexts</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">3. Develop an effective marketing strategy for a given scenario</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;">4. Communicate a marketing strategy in writing and orally using appropriate types of media</span></div>
<div><span class="font-size-20 lh-1" style="color: #000000;"> </span></div>
<div><span style="color: #000000;"><b><span class="font-size-20 lh-1">Course Topics</span></b></span></div>
<p><span class="font-size-20 lh-1" style="color: #000000;">•    Introduction to marketing<br />
•    Market research<br />
•    Consumer behavior<br />
•    Market segmentation, targeting and positioning<br />
•    The 4/7 P’s of marketing<br />
•    Strategic marketing</span></p>
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<div style="text-align: center;" align="justify"><span class="lh-1 font-size-20" style="color: #000000;"><span class="lh-1">Upon completion of this Certificate, candidates will be more than prepared to pass the respective certification provided by</span></span></div>
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